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Expectations towards PR continuously increase.
More and more companies, organizations, associations, lobbies and people work on communicating their topics and messages. By doing so, they use classic methods and search for new possibilities. New possibilities mean facing new challenges. RADIX PURE took on those new challenges and included tailor-made products for its clients into the portfolio:
Press Trips
Press trips are an ideal possibility for your company to present topics to selected journalists in an exceptional environment. Whether it will be in the north, the south, the east or the west - the right choice of topics, the preparation of topics, the sightseeing program and also the opportunity to exchange ideas and experiences make your press trip a unique event.
Setup of a Press Office
Every company can do public relations. Either with the help and support of an agency or on their own responsibility - depending on the structure and requirements. Companies however do not have to do it without a professional background and the appropriate knowledge. RADIX PURE supports you with the setup of your own press office.
Communication Sparring
Topics often have their own dynamic – in a good as well as in a bad way. In order to be prepared for this and to simulate different scenarios you need an experienced dialog partner like RADIX PURE. As a communication and dialog partner we are at your disposal for all questions regarding media work. We discuss your topics together, simulate various scenarios and follow threads.
Media Training
We work with journalists, media and publishers daily. By doing so the knowledge about the right handling of the particular target groups is crucial for a successful cooperation. We work with professionals of the world of media to prepare you for the handling of journalists. You will receive tips concerning appearance, mimic and gesture, clothing, reasoning, language as well as the pitch of the voice.
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RADIX GROUP
Our offer: Connecting people, brands and media successfully. Through this RADIX, the Marketing and Communications agency, facilitates the bestpossible performance.
The three RADIX Units:
- RADIX & PARTNERS Market & Opinion Research
- RADIX COMM Advertising & Dialog Communication
- RADIX PURE Public Relations & Media Work
The Group Services:
- Communication Training & Coaching
- Marketing Consultancy
- Project Management
RADIX & PARTNERS
As a full-service market researcher, RADIX & PARTNERS offers a well-established and high-performance market and opinion research portfolio of on- and offline surveys and methods.
Fields of studies:
- Marketing Studies (e.g. Brand & Price Surveys)
- Sales & PoS Studies (e.g. Mystery Shopping)
- Online & Panel Studies (e.g. Panel, E-Mail, OnSite)
- Service & Employee Surveys (e.g. Customer Satisfaction)
Special expertise:
- Online Market Research
- Point of Sale (PoS)
- Customer Experience and Mystery Shopping
RADIX COMM
Advertising and dialog communication for a cross-linked world means the resolution of borders between on- and offline.
What we do:
- Dialog Marketing & CRM
- Sales Promotion
- Digital & Online Marketing
Instruments:
- Consultancy, Concept, Text
- Visual Communication
- Dialog & Direct Mailing
- Digital Media Production
- Social Media, Web 2.0, Viral
RADIX PURE
As a public relations agency RADIX PURE considers itself as mediator that connects companies, products and media through innovative PR and media work.
PR expertise:
- Press & Media Work
- Online PR & Reputation
- Internal Communication
- Local Authority PR
- Crisis PR
- Media Skills
